Sunday 21 August 2011

Radio's Revenue Recovery Is Slowing Down

Spot radio, which accounts for more than 75% of radio's total ad revenue, was down 1% during the second quarter after key advertisers, particularly retailers and foreign auto brands, curbed spending in anticipation of economic challenges.


Source: http://feedproxy.google.com/~r/AdvertisingAge/LatestNews/~3/oca9SmcR2Ig/

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