Those who release balloons don't know where it may fall.
Release balloons may destroy houses, forests and even lives.
During june and july in Brazil, several people release unmanned balloons that once they fall, cause fire and huge damages. Diadema is one of the many cities which has this problem.
Advertising Agency: Paz Comunica��o Estrat�gica, S�o Paulo, Brazil
Creative Director: Leonardo Parnes
Art Director: Rafael Gomes
Copywriter: Leonardo Parnes
Planner: Einhart Jacome da Paz
Creative VP: Haroldo Cardoso
Illustrator: zquatro
Retouching: Daniel Xavier
Published: July 2011
Check out the Brands of the World Logo Awards 2010 winners. Submit your designs for 2011 now!
Source: http://adsoftheworld.com/media/print/diadema_city_balloons_house
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