Tuesday, 27 September 2011

Sofa-Shaped Popcorn Bags Sell Sofas



Sofa-shaped popcorn bags promote a sofa event at a department store in Brazil to the tune of a 17% increase in sofa sales, according to Ogilvy Brasil, the agency behind the stunt. Don't think I've seen popcorn bags used as an ad medium before. Very nice.

Source: http://feedproxy.google.com/~r/MitAdvertisingLabFutureOfAdvertisingAndAdvertisingTechnology/~3/YhTjxMG5MdA/sofa-shaped-popcorn-bags-sell-sofas.html

advertising campaign internet advertising group advertising jobs advertising sales tips

No comments:

Post a Comment