Kia's alternative check-ins. When the Place is a Car

Interesting use of Facebook Places by Kia Motors in Sweden (the agency is BerntzonBylund). Instead of asking people to check in at the Kia dealers, they asked them to "check in" at different Kia car models. 25 people were invited...

Source: http://feedproxy.google.com/~r/Adverblog/~3/99SDGGzVP6M/004527.htm

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